Kris McGlone

DEMAND GENERATION ‍‍& PROGRAM OPTIMIZATION

  • Lead and demand generation strategy
  • Marketing automation strategy
  • Audience profile definition
  • Engagement strategy
  • Campaign planning
  • Persona development
  • Buyer journey mapping
  • Definition of business success metrics (KPO/KPI)
  • Customer engagement strategy
  • Metrics visualizations and data framework reporting
  • Sales and Marketing Alignment SLAs
  • Audience segmentation and engagement strategies
  • Multi-channel engagement strategy
  • Lead scoring and engagement index modelling

EFFECTIVE. REPEATABLE. MEASURABLE.

MAYBE IT'S TIME

WE CHATTED...

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